David Beckham didn’t get rich from Premier League paychecks or brand endorsements… He got rich by treating his name as intellectual property he owned and turning a $25 million contract option into a stake in a $1.45 billion franchise. This breakdown looks at how Beckham built a net worth estimated at $400 million to $600 million. We cover how Beckham built, then sold his brand: buying back partner Simon Fuller’s roughly 33% stake in his image-rights business for about $50 million in 2019, then selling 55% of that business, DRJB Holdings, to Authentic Brands Group in 2022 for a reported $269 million while taking equity in ABG. Combined with his Adidas lifetime deal and the 2023 signing of Lionel Messi, which pushed Inter Miami’s revenue from $55 million to $190 million in a year. The lesson isn’t that a $25 million option to buy a football club isn’t the reason it grew into a billion-dollar franchise. It’s that Beckham kept the cheapest option to buy the club, syndicated the rest to outside capital, and kept an equity stake for himself.
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