LOS ANGELES, CA- In a K-pop landscape often saturated with polished perfection and hyper-curated personas, ALLDAY PROJECT arrives like a shot of adrenaline. Their latest single, “WICKED”, is a genre-mashing statement that fuses Brazilian Funk, Trap, R&B, and Drill into a swaggering performance piece that doesn’t just knock—it flexes.
The hook—“Take your shot / Photoshoot / Pop pop pop / Photoshoot”—delivers a delicious double entendre, glamorizing the surface-level flash while layering in a harder, subversive edge. It’s the kind of line that works just as well in a fashion spread as it does in a fight anthem, and the group knows it.
What really sets ALLDAY PROJECT apart in this crowded arena is their lineup. As a co-ed five-piece—ANNIE, TARZZAN, BAILEY, WOOCHAN, and YOUNGSEO—they immediately distinguish themselves from the bulk of their contemporaries. There’s a balanced intensity to the group, and that gender mix injects a different kind of tension into the performances, allowing their visuals and lyrical interplay to avoid formulaic tropes.
Following the viral success of their debut video “FAMOUS,” which rocketed to #1 on YouTube’s Worldwide Trending chart, “WICKED” cements their presence as more than just a flash-in-the-pan digital moment. This track hits—and it sticks.
For someone still searching for that post-BTS, post-BLACKPINK spark, ALLDAY PROJECT may be the group to watch. Their music has teeth, and “WICKED” bites with intent. It’s fierce, it’s fun, and more importantly—it’s fresh.
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