The Moody Aesthetics of The Night Game’s “Once In A Lifetime” Video Gives Way To Hope OFFICIAL MUSIC VIDEO: THE NIGHT GAME'S "ONCE IN A LIFETIME"
Los Angeles, CA- Ever since we were turned on to The Night Game’s infectious pop-friendly music, Martin Johnson and company have had run of good luck, opening John Mayer on his stadium tour and then subsequently signing a record deal with Interscope Records in the U.S. and Vertigo in Europe.
They released their single “Once In A Lifetime” on September 29th, but only recently released its official music video. Directed by Michael Hili, it a montage of various city scene shot in the evening as Matin lies on his back in a washroom as he sings about life and new beginnings. The dark imagery gives way to the positive message of the hook as Martin get up and roams the streets of New York. Says Martin told Billboard:
“There was a self-destructive time in my life when it was challenging to walk out my front door, and the world in my head was more dangerous then the world outside. Once in a Lifetime’ takes me back to the moment that started with a pinhole of light, and ended with a chance to leave that life behind.”
Check out the video below and let us know your thoughts in the comments!
Derrick K. Lee is a music attorney, blogger, concert photographer and co-owner of Blurred Culture. He goes to a lot of shows and sometimes he writes good. Music is his boo.
All photos are edited with iPhoto. Lightroom edits can be made upon request. For prints and/or approvals for special uses of any photo taken by Derrick, please contact him directly.