Since Yo Gotti had the biggest hit of his career last year, the “Down In the DM” rapper has been gaining momentum with every new release. His first project with Roc Nation, White Friday, has been a huge hit with the fans, and now we get a peek into the visuals for the project, the clip for intro track “81.”
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Peter Sobat
Peter Sobat holds an MFA in Digital Technology and has spent the past 20 years working across media and digital content. He has created multiple breakout series and platforms, including The SmokeBox, GGN News Network, The Devin the Dude Show, HipHopDX, and Live with Steve Lobel.
His work spans development and production for major networks and cultural icons, with content created for CBS, MTV, ABC, ESPN, FOX, and Discovery Channel, as well as artists Snoop Dogg, Wiz Khalifa, Bone Thugs, Cypress Hill, YG, Dogg Pound, and Wu-Tang Clan. Through his creative agency, Peter has guided brands such as Doobieville, BrealTV, VladTV, Weedmaps, Adidas, Ford, and Cookies. He is the founder of Blurred Culture, The Bakerie and The DOPI.